By Anne DInnocenzio
AP Retail Writer 

Amazon offers Prime discount to those on government benefits

 


NEW YORK (AP) — Amazon is making a play for low-income shoppers.

The online leader is offering a discount on its pay-by-month Prime membership for people who receive government assistance.

The move, announced Tuesday, is seen by some analysts as an attempt to go after rival Walmart's lower-income shoppers. The world's largest retailer has revamped its shipping program and improved other services to drive online sales growth as it tries to narrow the gap with Amazon.

People who have a valid Electronic Benefits Transfer card, used for programs such as the Supplemental Nutrition Assistance Progra...



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