Alva Review-Courier -

By Tim Horan
Salina Journal 

Business program in central Kansas boosts startup companies


SALINA, Kan. (AP) — Explaining embryo transfer, genetics maximization and how his new company, Embruon, in Salina, can assist cattle producers was a major obstacle for owner Matt Barten.

"It's hard to give a two-minute elevator pitch on what I do," he told the Salina Journal ( ) of the company he started in a small lab in Salina.

Embruon is one of 11 startup companies in Kansas State University's Launch a Business Program, which runs through June 29.

"The real value is in the people you meet and the relationships you build, the mentors that you have," Barten said of t...

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