Alva Review-Courier -

As US birthrates drop, Kimberly-Clark feels the pinch

 

January 24, 2018



DALLAS (AP) — Americans are having fewer babies, and diaper makers are feeling the pinch.

Kimberly-Clark said Tuesday it will cut as many as 5,500 jobs, or 13 percent of its workforce, in an attempt to lower costs.

The job cuts come as the maker of Huggies and Kleenex — like other consumer-products companies — is seeing a decline in demand for some core products as U.S. birthrates fall.

According to the National Center for Health Statistics, the general fertility rate fell 11 percent between 2007 and 2016. Only provisional data is available for 2017, but it tells the same story: Women...



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