By JOSEPH PISANI
AP Retail Writer 

"Lady Doritos"? It's not happening, PepsiCo says

 

February 7, 2018



NEW YORK (AP) — Don't expect to see "lady Doritos" on store shelves. The company behind the cheesy chips said Tuesday that it's not developing a line of Doritos designed specifically for women, despite widespread online speculation that it was.

The phrase "lady Doritos" trended on social media after PepsiCo's longtime CEO Indra Nooyi said on a podcast that unlike men, women don't like to lick their fingers after eating a bag of Doritos.

"Women would love to do the same, but they don't," Nooyi said in an interview on the Freakonomics podcast. "They don't like to crunch too loudly in public. And...



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