Alva Review-Courier -

STAMFORD, Conn. (AP) — In a room lined with computer terminals buzzing all night during the Olympics, an intern raises a hand. He's spotted an amusing piece of film footage of a dropped walkie-talkie skittering down a mountain closed to competition because of bad weather, eluding the grasp of a couple of skiers trying to stop it.

A producer edits the film into a brief clip and sends it electronically to a room down the hall, where a social media team posts it on NBC's Olympic website, Facebook, Twitter and other social media destinations. Within a few days, it has been seen more than 1.6 milli...