Zoos turn to social media to delight, raise money amid virus

 


PHOENIX (AP) — The Phoenix Zoo, struggling like others worldwide during coronavirus closures, has found an unlikely savior in a sloth.

While Fernando may be a slow mover offline, the 4-year-old Linne's two-toed sloth has risen rapidly on the internet. Since Fernando joined Cameo, a video-sharing platform where people pay for celebrity shoutouts, the zoo has received 150 requests for a personalized clip. His popularity let the zoo boost his fee from $25 to $50.

"I think we've gotten more creative, kind of thinking a little bit outside the box. We're trying things we never have before," said Ber...



For access to this article please sign in or subscribe.

 

Reader Comments(0)

 
 

Our Family of Publications Includes:

Arc
Newsgram

Powered by ROAR Online Publication Software from Lions Light Corporation
© Copyright 2024