Hostess Brands Invests in Future Product Development with New Innovation Lab
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August 7, 2020
LENEXA, Kan.--(BUSINESS WIRE)--Aug 6, 2020--
Amid evolving consumer taste preferences and an upward shift in snacking behaviors, Hostess Brands has opened a new, world-class Innovation Lab to support the Company's ongoing commitment to crowd-pleasing product innovation. Located in Lenexa, Kansas, the Hostess Innovation Lab employs around 20 researchers, product testers and bakers whose mission is to create new snack cakes that resonate with consumers and bring moments of joy to daily life.
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